Articles
 
This page contains sales articles from a wide variety of industry professionals and provide valuable insight and guidance on how to maximize your sales opportunities. We will continue to update this list and add new articles on sales and marketing, sales management, and much more.
 
Selling
 
• Assume The Best
• Beyond Borders: How a Small Biz Sells to the World
• Create Your Business's Brand
• Customer-Attracting Cross-Promotions
• Customers Buy/By The Dozen
• Defining Selling
• (Dis) Qualifying Customers
• Fire Bad Clients
• How to Build a Water Cooler
• How to Sell An Unusual Service
• How to Shorten Your Sales Cycle To Make More Money
• Obligations And Responsibilities In Selling
• Prospecting in a Soft Market
• Reaching Customers - Who And How
• Sales Karma: How to Practice Ethical Selling
• Selling Situations
• The 80/20 Rule And How It Fits Into Every Business
• The "Rules" Of Selling
• Using Case Studies To Sell
• Value Selling: How to creat business when the PO's all dry up
• What Customers Need To Know
• What do You Want it to Do? A consultative selling success story
• What to Wear for a Sales Presentation
• Where To Find Good Salespeople 
 
Marketing
 
• 2003 Marketing Trends
• Developing A Markting Mix
• Get Creative in Forming Marketing Partnerships 
 
Management
 
• Hiring Tips: How to hire successful sales reps
• Eat What You Kill: Hiring Straight-Commission Sales Reps
• Guerrilla Travel Tactics
• How to Outsource Your Sales Force
• Office Space: How to Design Work Space for Optimal Productivity
• The 5 Traits You Need to be a Stellar Manager 
 
Trade Shows
 
• How Exhibitors Can Move Attendees
• Selling Twins - Retailing and Trade Shows
• Tips for Quick Presentations at Trade Shows
• Two Sides Of A Trade Show - The Buyer And The Seller